About Me…

I am a brand storyteller and strategist specializing in driving engagement and increasing visibility among niche audiences. 

For more than 10 years I have implemented creative and effective marketing strategies focused on maximizing brand recognition and audience engagement.

My work focuses on identifying strategic opportunities to achieve marketing goals, developing mutually-beneficial partnerships and crafting creative, impactful campaigns that inspire people to take action.

My diverse background in planning and executing traditional, digital and social media campaigns is hallmarked by a focus on brand voice and messaging, content development, research-based insights and revenue-generating strategies. 

I am especially passionate about partnering with companies that are committed to promoting social good and/or changing the status quo. For that reason, my portfolio includes a variety of projects with consumer, entertainment, healthcare, government and nonprofit clients whose missions and values I proudly support.

I hold a Bachelor’s degree in Political Science from Duke University and a Master’s degree in Public Relations and Corporate Communications from Georgetown University.

As a New York native, I approach both my life and my work with bold enthusiasm, sincerity, honesty, and compassion. To me, there is nothing more rewarding than helping my clients succeed.